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Airtel Brings New Entertainment Experience with ‘Xstream Play’: New UI, 19 OTT Apps, and Rs 148 Plan

Posted on 15 June 2023
Reading Time: 2 minutes

Telecommunications major Airtel has ushered in a new era for its Xstream app, now renamed as Xstream Play. With a completely revamped user interface and partnerships with 19 new over-the-top (OTT) apps, Airtel is set to redefine the landscape of digital entertainment.

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In a world increasingly dominated by digital content, Airtel has risen to the challenge, evolving its Xstream app into Xstream Play. Not only does the platform come with a redesigned, more intuitive user interface, but Airtel has also forged partnerships with 19 OTT apps. As a result, customers recharging their Airtel mobile with one of the Truly Unlimited plans gain free access to these additional OTT apps.

Furthermore, Airtel has introduced an enticing Rs 148 data plan, which offers 15GB of data over a validity period of 28 days. Importantly, the Xstream Play access has also been extended to this plan, ensuring customers can enjoy a variety of digital content for the duration of their active plan.

The roster of the new OTT apps includes some of the biggest names in the industry, such as Sony LIV, Eros Now, Lionsgate Play, epicON, ShemarooME, Docubay, Hungama, ShortsTV, and Fancode. In addition, users can indulge in a plethora of popular regional content apps, including ManoramaMAX, hoichoi, Chaupal, Ultra, Klikk, Dollywood Play, Nammaflix, Raj Digital TV, and Kanccha Lannka.

These additions significantly expand the spectrum of entertainment available to Airtel customers, who now have unparalleled access to a diverse range of content. From movies and TV shows to live sports, news, and much more, the new OTT partnerships unlock a world of digital entertainment.

The new Xstream Play interface is meticulously designed with the user experience at its heart. The clean, easy-to-navigate design enables users to swiftly locate their favorite content or explore new shows and movies. It promises to elevate the overall streaming experience, making it more enjoyable for users.

By delivering a wider array of content and a superior viewing experience, Airtel is positioning itself as a leading force in the OTT space. The launch of Xstream Play, with its enhanced user interface and expanded content library, is a testament to Airtel’s commitment to providing the best possible digital entertainment experience to its customers.

This transformation can mark an exciting milestone for Airtel customers. With the wealth of new content and an improved viewing experience, Airtel demonstrates its commitment to constant innovation and adaptation to meet the evolving needs of its customers and the broader digital entertainment market. As the digital landscape continues to evolve, companies like Airtel and Jio are pushing the envelope, delivering innovative solutions that meet the demand for high-quality digital content. With Xstream Play, Airtel is indeed playing hard to win in the digital entertainment arena.

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